Brand Voice

Managing Multiple Brand Voices

4 min read

Different Voices for Different Needs

Sometimes one Brand Voice isn't enough. You might need different voices for different platforms, audiences, or products. CreativeBuzz Pro lets you create and manage multiple Brand Voices.

Why Use Multiple Brand Voices?

Platform Variation

Your LinkedIn voice might be more professional than your TikTok voice. Create voices optimized for each platform.

Audience Segments

B2B content needs a different voice than B2C. Create voices tailored to each audience segment.

Product Lines

Different products might have different personalities. Maintain unique voices for each brand or product line.

Content Types

Technical documentation needs a different tone than marketing copy. Use appropriate voices for each.

Creating Additional Brand Voices

  1. Go to Settings → Brand Voice
  2. Click "Create New Voice"
  3. Follow the same setup process as your first voice
  4. Give it a distinctive, descriptive name
  5. Save your new Brand Voice

Pro Feature

Multiple Brand Voices is a Pro-only feature. Free users can create one Brand Voice. Upgrade to Pro for unlimited voices.

Managing Your Brand Voices

Viewing All Voices

All your Brand Voices appear in a list on the Brand Voice settings page. From here you can:

  • See all your voices at a glance
  • Identify which is set as default
  • Access edit and delete options
  • Preview the tone and style of each voice

Setting a Default Voice

Mark one voice as your default. This voice will be pre-selected when you start a new generation.

  1. Navigate to Settings → Brand Voice
  2. Find the voice you want as default
  3. Click the star icon or select "Set as Default"
  4. This voice will now be pre-selected for all new generations

Editing a Voice

Your Brand Voice isn't permanent. Refine it anytime:

  1. Go to Settings → Brand Voice
  2. Click on the voice you want to edit
  3. Make your changes
  4. Save to apply updates

Deleting a Voice

Remove voices you no longer need:

  1. Go to Settings → Brand Voice
  2. Find the voice you want to delete
  3. Click the delete button or trash icon
  4. Confirm the deletion

Note About Deletion

Deleting a Brand Voice doesn't affect kits that were generated using it. The content remains the same; you just won't be able to use that voice for new generations.

Example Brand Voice Strategy

Here's how a marketing agency might organize their Brand Voices:

Social Media - Casual
Default

Friendly, emoji-friendly, conversational for social posts

LinkedIn - Professional

Thoughtful, industry-savvy, establishes expertise

Email Newsletter

Personal, warm, like a note from a friend

Blog Content

Educational, thorough, SEO-optimized structure

Best Practices

  • Name voices clearly: Use descriptive names that tell you exactly when to use each voice.
  • Don't overcreate: Start with 2-3 voices and add more only when you have a clear need.
  • Document your voices: Keep notes on when to use each voice for team consistency.
  • Review periodically: Delete voices you no longer use to keep your list manageable.

Was this article helpful?

Need more help?

Contact our support team for personalized assistance.

hello@creativebuzz.co